Can the Louis C.K. Distribution Strategy Work for the Everyman Comic?
April 12, 2012 6:07 AM Subscribe
Can the Louis C.K. Distribution Strategy Work for the Everyman Comic? Last December, Louis C.K. shook up the comedy industry by eschewing the traditional network deal for a new business model in which he grossed a reported $1 million by streaming his self-produced stand-up comedy special, Louis C.K. - Live at the Beacon Theater, on his website for $5.
The impetus for the move began two years ago, when Gaffigan was appearing in a televised benefit alongside some racier colleagues. “I was the cleanest one on the show,” he says. “Sarah Silverman did a bit where she’s singing out of her crotch. I did a bit that was unflattering to McDonald’s. But McDonald’s was an advertiser for the network, so they had to edit out that joke. So the irony is the clean comedian was confronted with censorship. I thought, 'I need to find another home for my next special.'"
The impetus for the move began two years ago, when Gaffigan was appearing in a televised benefit alongside some racier colleagues. “I was the cleanest one on the show,” he says. “Sarah Silverman did a bit where she’s singing out of her crotch. I did a bit that was unflattering to McDonald’s. But McDonald’s was an advertiser for the network, so they had to edit out that joke. So the irony is the clean comedian was confronted with censorship. I thought, 'I need to find another home for my next special.'"
This post was deleted for the following reason: Double. -- vacapinta
I look forward to the day when I don't see anything about Nine Inch Nails Radiohead Louis C.K.'s brilliant new internet distribution strategy.
posted by Foosnark at 6:16 AM on April 12, 2012
posted by Foosnark at 6:16 AM on April 12, 2012
I look forward to the day when I don't see anything about Nine Inch Nails Radiohead Louis C.K.'s brilliant new internet distribution strategy.
Perfect, because I'm queuing up a series of Lady Gaga posts. Whatever happened to her?
posted by Admiral Haddock at 6:17 AM on April 12, 2012
Perfect, because I'm queuing up a series of Lady Gaga posts. Whatever happened to her?
posted by Admiral Haddock at 6:17 AM on April 12, 2012
You know, as a mod, you really should be watching MetaTalk more closely.
posted by Horace Rumpole at 6:18 AM on April 12, 2012 [1 favorite]
posted by Horace Rumpole at 6:18 AM on April 12, 2012 [1 favorite]
Guys I think he might be aware of the post he copy-pasted to make this one.
posted by Holy Zarquon's Singing Fish at 6:22 AM on April 12, 2012
posted by Holy Zarquon's Singing Fish at 6:22 AM on April 12, 2012
« Older Fuzzy Flounder Fishing? | Hunter and Bear are back Newer »
This thread has been archived and is closed to new comments
posted by barnacles at 6:15 AM on April 12, 2012