Swedish town all buys volvos on the same day...coincidence?
March 7, 2004 4:05 PM Subscribe
Swedish town all buys volvos on the same day...coincidence?
This car was bought by the same town on the same day. Watch the cool (but large) flash video documentary. Or download it here: Quicktime or Windows Media.
Is it collective unconscious? Yeah, I know, I'm buying into the merchandising wagon. But it's an interesting documentary -- if it's true.
This car was bought by the same town on the same day. Watch the cool (but large) flash video documentary. Or download it here: Quicktime or Windows Media.
Is it collective unconscious? Yeah, I know, I'm buying into the merchandising wagon. But it's an interesting documentary -- if it's true.
Ford is ruining Volvo. I own an 82 242 DL and I love it. I don't think I'd buy Ford's new Volvo cars though. I'll stick to the real deal.
posted by crazy finger at 4:26 PM on March 7, 2004
posted by crazy finger at 4:26 PM on March 7, 2004
Dude, it's a freakin' advert! It shows up on UK screens at least two or three times a night, and it has for some time ...
posted by kaemaril at 5:04 PM on March 7, 2004
posted by kaemaril at 5:04 PM on March 7, 2004
Right now, P.T. Barnum is laughing at you from Huckster Heaven.™
posted by dakotadusk at 5:21 PM on March 7, 2004
posted by dakotadusk at 5:21 PM on March 7, 2004
''The Mystery of Dalaro'' - Volvo Documentary - Fiction!
The cleverest advertising campaign ever?
posted by SpaceBass at 5:48 PM on March 7, 2004
The cleverest advertising campaign ever?
posted by SpaceBass at 5:48 PM on March 7, 2004
What they failed to mention in the documentary is that all the buyers were later found chained to Coffin Rock with "grotesque and disturbing symbols" carved into their bodies.
Coincidence? Advertising? Or has Something entered our world from Outside?
posted by SPrintF at 5:48 PM on March 7, 2004
Coincidence? Advertising? Or has Something entered our world from Outside?
posted by SPrintF at 5:48 PM on March 7, 2004
Paging widdershins ...
As a 50% Swede, I have to admit the only reason I found this extended joke bearable was gawking at the Swedish town. And the Swedish babes.
(Now, if this had been presented complete with the "Carlos Soto" meta-controversy, it might have lasted a bit longer. As it is, it's an excellent example of why the word meme is so short.)
posted by dhartung at 9:02 PM on March 7, 2004
As a 50% Swede, I have to admit the only reason I found this extended joke bearable was gawking at the Swedish town. And the Swedish babes.
(Now, if this had been presented complete with the "Carlos Soto" meta-controversy, it might have lasted a bit longer. As it is, it's an excellent example of why the word meme is so short.)
posted by dhartung at 9:02 PM on March 7, 2004
Speaking of ford subsidiaries, the new GT rocks hardcore.
![](http://www.fordvehicles.com/fordgt/images/photo_gallery/ph_gt_popup_7.jpg)
posted by delmoi at 11:27 PM on March 7, 2004
![](http://www.fordvehicles.com/fordgt/images/photo_gallery/ph_gt_popup_7.jpg)
posted by delmoi at 11:27 PM on March 7, 2004
I was asked to accept a cookie from http://www.fordvehicles.com when this thread loaded.
That sucks pretty severely, if it was intentional.
posted by stavrosthewonderchicken at 12:34 AM on March 8, 2004
That sucks pretty severely, if it was intentional.
posted by stavrosthewonderchicken at 12:34 AM on March 8, 2004
Don't the ads have huge "This is an advertisement" plastered all over it like they do here in the UK?
Or maybe it just seems huge because I keep seeing the damn ad in the movie theater...
posted by Katemonkey at 1:57 AM on March 8, 2004
Or maybe it just seems huge because I keep seeing the damn ad in the movie theater...
posted by Katemonkey at 1:57 AM on March 8, 2004
Yay! A friend and ex-colleague is in the ad. He's one of the 0.000001% of people that work in Stockholm, but live more than 25 minutes commute away (in that particular town, out in the archipelago). They randomly knocked on his door (and those of other residents) and offered them money to be in the ad I am told. No Volvo purchase necessary.
posted by bifter at 2:08 AM on March 8, 2004
posted by bifter at 2:08 AM on March 8, 2004
Christ. Ford own Volvo now? When did this happen?
I so wanted one, too :(
posted by bwerdmuller at 3:01 AM on March 8, 2004
I so wanted one, too :(
posted by bwerdmuller at 3:01 AM on March 8, 2004
You can still get a Volvo Truck. Ford don't own them, confusingly...
posted by bifter at 3:04 AM on March 8, 2004
posted by bifter at 3:04 AM on March 8, 2004
I'll join in the "nope, it's not true". Actually it' a Spike Jonze film, and Carlos Soto does not exist. See a spoof within a spoof [self link], they admitted it the day they launched the campaign (13th of feb)
posted by dabitch at 4:17 AM on March 8, 2004
posted by dabitch at 4:17 AM on March 8, 2004
anyone with a little knowledge of Sweden would know the ad isn't "real" as they talk about the trouble with Reindeers on the road. You won't see a group of Reindeers as far down south as Stockholm (and Dalarö) is. It made me laugh out loud.
posted by dabitch at 4:23 AM on March 8, 2004
posted by dabitch at 4:23 AM on March 8, 2004
You got asked for a cookie from fordvehicles.com because delmoi included a graphic from their website.
posted by Kip at 4:24 AM on March 8, 2004
posted by Kip at 4:24 AM on March 8, 2004
You got asked for a cookie from fordvehicles.com because delmoi included a graphic from their website.
No shit, my friend sherlock. What I was objecting to was that I got one while reading Metafilter.
posted by stavrosthewonderchicken at 4:56 AM on March 8, 2004
No shit, my friend sherlock. What I was objecting to was that I got one while reading Metafilter.
posted by stavrosthewonderchicken at 4:56 AM on March 8, 2004
i thought it was terrible, and then i saw it was Spike Jonze. then i thought it was terrible and terribly depressing. even worse than those BMW "movies."
posted by mrgrimm at 9:54 AM on March 8, 2004
posted by mrgrimm at 9:54 AM on March 8, 2004
the spike-thing, was your reaction "it's a little bit like using a sledgehammer to nail in a tack"? That was mine anyway, it surprised me that he had done it.
posted by dabitch at 10:43 AM on March 8, 2004
posted by dabitch at 10:43 AM on March 8, 2004
And just look at that. The Google Ads at the side confirm the marketing ploy's genius. We're just a short click away from a new Volvo... ;-)
posted by wibbler at 3:51 PM on March 18, 2004
posted by wibbler at 3:51 PM on March 18, 2004
« Older bipolar? | Nobody's allowed to question the masks Newer »
This thread has been archived and is closed to new comments
posted by Hogshead at 4:25 PM on March 7, 2004