June 10, 2000

8:26 PM

Though employers have long asked workers to donate money in support of candidates and issues, in the last decade new technology—e-mail monitoring, Web tracking, and powerful databases—has given executives the ability to determine exactly how cooperative each worker has been. This time, New York Life used its resources to ask staff to support the China trade bill, which was passed last month by the House after an intensive lobbying effort and is awaiting likely passage in the Senate. For New York Life, which last year claimed nearly $10.6 billion in operating revenue, the stakes are high; some observers have speculated that, by capturing just 1 percent of the Chinese market, the insurer could double its customer base
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