"I don't know but I really want one!"

May 1, 2015 1:24 PM

The Amazing New Thing by Tom Gauld [New York Times] [Magazine]
posted by Fizz (20 comments total)

Previously.
posted by Fizz at 1:28 PM on May 1, 2015

Ed Emberly lives!
posted by davelog at 1:31 PM on May 1, 2015 [2 favorites]

Tom Gauld's wonderful. I read Goliath recently and it was beautiful.
posted by dng at 1:33 PM on May 1, 2015 [5 favorites]

A little more of Tom Gauld's work. (Personal favorite).
posted by Auden at 1:35 PM on May 1, 2015 [2 favorites]

This one would have been perfect for the rural english horrors thread last week.
posted by dng at 1:38 PM on May 1, 2015 [2 favorites]

They said no one would buy a solar-powered, handheld device made entirely of recycled parts... and now, one in every twenty five humans owns a uMaster... why? It makes your life easy. So take charge... and remember, uMaster makes you the master!
posted by 1970s Antihero at 1:40 PM on May 1, 2015 [1 favorite]

Yeah, don't anthropomorphize things like that, or you're going to have a bad time eventually. Learned that when my bike got stolen some years ago and I wasn't so much angry as heartbroken and guilty that I had let it down by not locking it up better.

of course I still do it with bikes. can't help it.
posted by Naberius at 1:49 PM on May 1, 2015 [4 favorites]

But they want to be anthropomorphized!
posted by aubilenon at 1:59 PM on May 1, 2015 [22 favorites]

Reminds me of Buy One Now by the brilliant — and criminally unknown — Stars in Battledress:

Get on, go out
Buy one —
You know why,
and you know how.

If they know who
says "You need one",
then you need one now.

If they say
"Walk that way",
"Walk that way"
is what they mean.

If they've seen a
must-have,
a must-have
they must-have seen.

So don't save up
this time, don't wait.
Buy one now
before it's too late.

Cos you know that you need one —
it must be that sort.
Buy one now
before the stocks run short.

posted by rorgy at 2:06 PM on May 1, 2015 [1 favorite]

It's fine. Totally fine.
posted by chavenet at 2:29 PM on May 1, 2015

Needs a “croutonpetting” tag.
posted by acb at 2:42 PM on May 1, 2015 [8 favorites]

Tom Gauld's wonderful. I read Goliath recently and it was beautiful.

Goliath might be a book I give for Christmas for a few years. I think I've given everyone I buy gifts for "The Sparrow" already, and Goliath really was beautiful.

Also, You're All Just Jealous of my Jetpack made me laugh far too loudly a few times. (It is far, far too short, though)
posted by DigDoug at 2:54 PM on May 1, 2015

This is about the Apple Watch, isn't it?
posted by Nevin at 3:22 PM on May 1, 2015

Yeah, don't anthropomorphize things like that, or you're going to have a bad time eventually.

We do though. That is because we crazy.
posted by The Bellman at 3:41 PM on May 1, 2015 [2 favorites]

Love Tom Gauld. Bought the book. Obviously the Amazing New Thing is too new for that book so I eagerly await Book 2.0.
posted by oneswellfoop at 3:50 PM on May 1, 2015

Reminds me of an episode of South Park.
posted by joseph conrad is fully awesome at 3:57 PM on May 1, 2015

"This is about the Apple Watch, isn't it?"
No, no, no, no NO! It's about the Amazing New Thing! The Apple Watch is SO last week!
posted by TDavis at 4:20 PM on May 1, 2015 [2 favorites]

Ed Emberly lives!

Wow, thanks for that instant flashback.
posted by threeants at 4:59 PM on May 1, 2015

Also reminds me of this song by distinguished character actor Bill Sadler
posted by apiaryist at 7:48 PM on May 1, 2015

Even newer from Tom Gauld: Manifesto Writers' Feedback
posted by oneswellfoop at 3:37 PM on May 2, 2015